 Technology Solutions
 Many small and midsize businesses cannot afford to staff a full time IT expert, which is why they rely on Phoenix Synergy to be their IT Department. With Phoenix Synergy, your business gets managed IT services and a diverse base of experts managing your technology needs, with more minds and resource power than most businesses could ever afford. Our clients say they sleep better at night knowing their infrastructure is sound..
 Internet Marketing
We run your full campaign, IE:
- changes to the website (we suggest, or we do the changes).
- Identify the link partners that fit the objectives.
- Manage the obtained links (make sure they are quality, follow-up on them each month to make sure they stay up).
- Keyword distribution across the site (often link into deeper pages of the site).
- Distribute the anchor text across the links we obtain.
- watch rankings of your competitors.
- watch rankings of your site, and adjust objectives accordingly (fewer strong links, or many weak links -We may have one month with one, the next the other).
Our strategy on obtaining links changes based on many factors (how often you're being indexed, page rank, your rankings per engine, your stats, competitors, as well as the search counts for phrases as they change from month to month).
We always suggest our research. We can do research for a fee. This will give us a strong idea of what the competitors are doing, as well as who is searching for what in your market, and how often. The details what we gather in this combination can set the tone for the entire strategy and really gives an advantage. It provides insight as to how those that are already ranking got there, and sets a road-map for techniques we can implement to get you there too. In this effort we do deep analysis of all the sites that link into all your competitors, so we can find "extra" opportunities for links that don't have a cost associated.
You already have an intuitive idea of who your competitors are, and what your search terms are. So this research is optional. However we feel we can quantify (with data) the reasons you feel a competitor is strong, identify how they got strong, and make your site even stronger. Often we find tangent markets with competitors you were unaware of. Both increasing your market and finding more strategies. By combining the techniques of all your competitors into one comprehensive strategy your site's strength will improve dramatically.
Customers must be able to find your website. Most companies spend a lot of time and attention on the design, the 'face' of their company, online. When that care and attention is never found, the result is a wasted opportunity for your company, and your bottom line.
Internet marketing brings the customers to your doorstep. That is what internet marketing (search engine marketing) does.
You may be aware of the need to 'register' your site with search engines'. But even when this is done, your customers could search for your company BY NAME on Google, Yahoo, MSN or AOL and still not find your business. This makes sense; other companies might have a name similar to yours, or your competitor may have 'optimized' their website for key phrases that would have otherwise brought customers to you.
This concept is Internet Marketing at its most basic level. PhoenixSynergy works on an entirely different level.
We keep track of your market, and most importantly we keep track of your competition. We propose strategies to combat the obstacles that keep your site from being above your competition.
Working for you, Phoenix Synergy constantly strives to put your web site in the number 1 position for key phrases, without Pay Per Click. You will find that the traffic reaching your site is increasingly more 'relevant'. This translates into customers that meant to find your site, which naturally lends itself to that all-important sale.
As you'll see within the content of this website, we keep no secrets, we have no secret sauce. Beware of those that claim they do. Everything we do, you could do. Customer awareness and education is fundamental as we work with your site.
This is where that time and attention on design takes over, and your personal way of doing business, or the products you offer, are given a chance to shine. Let us drive the effort in your next Internet Marketing Campaign. Keep the customers coming by a stable of solid consistent exposure within your Internet Community.
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